Friday, February 14, 2003
It seems I’m prone to
It seems I’m prone to being emotional today for some reason. I saw again on my way in this morning, as I see every morning now, that FAO Schwartz’ Union Square store is closing soon. It’s not that I ever shopped there. I’m not their target market. My toys come from places with blacklight rooms, or large kitchen or electronics departments. Or other more mature locales. When I have to get a toy, I admit with disappointment in myself that I usually got to Toys Art Us on a search-and-recover type of mission - quick insertion, quick extraction, no magic of Jeppeto or the elves’ workshop…
But regardless - I’ve been in that FAO Schwartz and it’s a kid’s wet dream, huge animated toys and dolls and cartoon characters chasing and goosing each other up a four-floor escalator, bright colors and recorded choruses of munchkins singing preschool classics - the place was awash with stimulations for the juvenile. Plus next door was the euphoneous “FAO Sweets.” And now it’s all going to close. If I were a kid I’d be hysterical with impotent outrage. I’m sure it’s a well-reasoned business decision. Maybe that’s the problem I’m having with it.